Premier Hot Foil Lettering was created by David & Dixie Christensen in 2019. We continue the legacy of the J.A. Flesher Company automated hot foil printing machines. We provide the finest computer-controlled stamping machines to the print industry worldwide, building on decades of industry-standard excellence.
- David Christensen: With decades of experience in electronic engineering and automated design, David brings unique innovation to the future of automated machinery. Working for the Flesher Companies from 2002 – 2019, he personally built the majority of the Flesher machines on the market today. David continues to design and build new machinery used in production of our hot foil stamping machines.
- Dixie Christensen: Dixie joined the industry in 2019 after spending 20 years in elite account management. She earned her MBA from Southern Utah University and uses her business expertise to apply data-driven management principles to drive sustainable, customer-focused growth.
Together, David’s engineering mastery and Dixie’s strategic leadership ensure Premier Hot Foil Lettering translates high-level innovation into impactful, reliable solutions for our global clientele.

